YETI® Releases YONDER™, Their Lightest Bottle to Date

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Since the first YETI Rambler bottles hit the market a few years ago, the brand has changed the worldwide perception of performance drinkware. Now,...

Ross Reels Releases New Platinum San Miguel Reel and Matte Olive...

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It's been a long time coming, but the folks at Ross Reels have just released two new colors of Ross Reels including a platinum...
close up of a boot

Small Business Spotlight: Backcountry Skinz

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When it comes to fly fishing and the outdoor industry, constant innovation and ingenuity are synonymous with the spirit of sport. News of the...

Gear Review: Airflo Superflo Ridge 2.0 Power Taper Fly Line

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In our latest Gear Review, we had the chance to test out the new Airflo Superflo Ridge 2.0 Power Taper Fly Line. Check out...

2022 Fly Fishing Show Consumer Choice Awards Winners Announced

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This was the inaugural year of the Fly Fishing Show Consumer Choice Awards presented by The Fly Fishing Show, Fly Fusion Magazine, and the industry publication Angling...

ICAST Announces “Best of Category” Winners for 2022

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ICAST is the largest fishing industry trade show where manufacturers get a chance to show off their product lines and display their latest angling...

Video of the Week: Shape Shifters by Renegade Fly Rods

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In this video of the week, we catch up with Renegade Fly Rods in their newest short film Shape Shifters. Shape Shifters follows Ryan...

YETI Introduces Wheeled Roadie 45 and 60 Hard-Sided Coolers

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YETI is making everyone's lives easier this summer as they release two new wheeled Roadie coolers perfect for rolling down the dock on your...

Bahamian Dreaming

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After years of hearing stories, I finally arrived at this turquoise-gin wasteland home to the eighth fastest fish in the ocean, and, honestly, I...

Guide Rigs: Matt Mendes

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Meet Matt Mendes, a Native American fly fishing guide located on the Deschutes River in Central Oregon. Matt is a passionate fly fishing guide,...