It’s not often that an angling conservation cause gets time in the limelight, but when it does the industry and hopefully viewers at home take notice.
Las Vegas Raiders linebacker and Naples, FL native, @lukasmasterson shared his version of the NFL’s #MyCauseMyCleats this weekend in his game against the Chargers by partnering with Florida’s water quality-focused nonprofit @captainsforcleanwater.
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“Growing up in Naples, FL, I was blessed to live in a region of the state that allowed me to experience some of the most unique bodies of water and ecosystems in the country. From an early age, family fishing trips sparked a flame that grew throughout my life into an obsession with fishing and spending time on the water.
Captains for Clean Water is a nonprofit organization founded by fishing guides that fight to restore and protect Florida’s biggest resource, its water. Over recent years, the state has experienced devastation with red tide outbreaks fueled by toxic runoff that has led to massive fish kills – negatively impacting thousands of businesses that rely on tourism.
I’m proud to partner with Captains for Clean Water to raise awareness, and catapult change in Florida’s water management.”
Big shouts to Lukas for shining such a bright spotlight on an urgent conservation issue like Florida’s water management!
To learn more and support Captains for Clean Water, head to their homepage here!