In preparation for shark week and to welcome the annual return of Great White Sharks to the east coast, Costa Del Mar has expanded their OCEARCH Collection with new frames and some epic apparel, with proceeds benefitting shark research.
From Costa Sunglasses:
“This collection supports OCEARCH, an at-sea lab led by explorers and researchers who generate critical data and put science on the side of sharks. Costa’s long-term partnership with OCEARCH deepens its commitment to protecting the lifeblood of our oceans.
Two frame styles are also new to the Costa lineup – Switchfoot™ and Vela™. Switchfoot features a unique double-bridge style, Hydrolite® nosepads and adjustable temple tips for a comfortable fit. The new style is perfect for sun-filled days on the water and is available in Matte Tiger Shark and Matte Black. The new Vela is named for “pez vela”, or “sailfish” and are as majestic as its fishy namesake. Offering Hydrolite nosepads, adjustable temple tips and a classic shape, the new frame is made for wherever the currents may take you. The new Vela is available in Shiny Coastal Fade and Matte Deep Teal Crystal.
The OCEARCH Collection also presents a new opportunity to support conservation through the purchase of Costa’s optical frames. The Ocean Ridge™ 100, 300 and 301 frames are available in Black Fade or Tiger Shark frames colors. These optical frames can be purchased at authorized Costa optical dealers throughout the U.S. and outfitted with an individual’s optical prescription. Costa’s expansion of the OCEARCH Collection to its optical line allows customers the opportunity to make mindful purchase decisions to help protect our watery world in the office or when the sun goes down.
Costa’s OCEARCH Collection now features 17 sunglass frames and four optical frame options, with 12 different frame colors. The OCEARCH Collection includes the following styles from Costa’s 2019 spring additions: Broadbill, Spearo, Panga, Rinconcito, Switchfoot, and Vela, which along with Anaa, Caballito, Cat Cay, Fantail, Half Moon, Kare, Loreto, Remora, Slack Tide and Tuna Alley round out Costa’s OCEARCH lineup. The full list of sunglass frame colors includes Matte Tiger Shark, Sea Glass, Matte Deep Teal Crystal, Matte Fog Gray, Brushed Silver with Matte Gray Crystal, Shiny White Shark, Matte Ocean Fade, Matte Black and Shiny Coastal Fade.
Apparel is also a key part of the OCEARCH Collection, including shirts for men, women, and children. The new apparel offering includes new technical shirts and hat options, all carrying new designs like the OCEARCH Wave Shark and OCEARCH Huddle.
“The research OCEARCH is doing is critical to the health of our oceans and is providing important data to help protect the balance of its ecosystem,” said T.J. McMeniman, vice president of marketing for Costa Sunglasses. “Supporting this research is core to Costa’s commitment to conservation and has been a long-standing partnership that the company, and its people, remain extremely passionate about.”
A portion of the proceeds from each sale of sunglasses, optical frames, and apparel in the OCEARCH Collection goes to the support of OCEARCH and its mission to protect sharks. Through this collection, Costa is working to help keep our oceans balanced through awareness and funding of OCEARCH expeditions.”
Images from: Costa Del Mar OCEARCH Collection.
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