The folks over at Skwala—the Bozeman-based company churning out some of the best technical apparel on the market—have launched their annual 12 Days of Skwala Sale. The sale features discounts on almost all of their product line, spread out over 12 days.
While the sale does give you 15% off, Skwala is also donating 5% of the retail price from the entire sale to Trout Unlimited and Bonefish & Tarpon Trust. Not only are you able to snag some great gear at a discount, but you’re directly benefiting conservation at the same time.
“12 Days of Skwala is more than a sale—it’s a way to close out the year by supporting the places and people who make fly fishing what it is,” said Rich Hohne, Chief Marketing Officer at Skwala. “We build gear that connects anglers to water, and this program connects that same community to the causes that keep our fisheries thriving.”
The initiative is supported by a broad mix of storytelling, digital outreach, and retail partnerships — connecting anglers everywhere with opportunities to give and get during the holiday season.
“At TU, we know that the future of fly fishing depends on the health of our rivers,” said Maggie Heumann, Director of Engagement Partnerships at Trout Unlimited. “Skwala’s commitment to conservation directly supports the places we love and helps ensure young anglers grow up with cold, clean water and resilient trout.”
“The connection between anglers and conservation is what drives our mission,” said Jim McDuffie, President and CEO, Bonefish & Tarpon Trust. “Collaborations like this with Skwala help turn that connection into tangible impact.”
The sale started on November 21, with the company’s Fusion Tactical Hoody, Fusion Hybrid, and Fusion Snap Shirt hitting the discount rack. New discounts will be posted on both social media, and at Skwala’s website.